Search Our Essay Database

Essay Instructions: Marketing Mix Paper

Prepare a 700-1,050-word paper describing the four elements of the marketing mix (product, place, price, promotion). In addition, describe how each element is implemented within a specific organization of your choice and how the four elements relate to that organization?s marketing strategy. Be sure to identify the name and type (profit, non-profit, government, etc.) of the organization and its product or service offering

Essay Instructions: Marketing Mix

Price, Product, Promotion and Place are known as the ?Four Ps? of Marketing.

The combination of the four Ps used for the purpose of marketing product is known as the Marketing Mix. For this paper, you will be creating your own marketing mix. Specifically, you will:

Choose a tangible product with which you are familiar and describe why this product is of interest to you.
Describe, in your own words, the characteristics of each element of the Marketing Mix (price, product, place, and promotion) as they apply to your selected product.
Discuss why each of the 4-P decisions would be important when marketing your selected product.
Please submit your assignment of 2?3 pages in APA format.

Essay Instructions: Individual Essay
Marketing Mix Paper Write a 1,000-word paper in which you describe the elements of the marketing mix: product, place, price, and promotion. Include the following:

• Select an organization with which you are familiar (food industry like Starbucks, McDonald's, Jamba Juice). Identify your selected organization and the industry in which it exists.
• Describe how each one of the four elements of the marketing mix affects the development of the organization’s marketing strategy and tactics.

Format your paper consistent with APA guidelines.

Essay Instructions: An understanding of the marketing mix is essential for for effective marketing. Discuss this statement.