Essay Instructions: Request for Serban!
Note to Serban:
Hello,
Regarding Task 1, the research topic is already identified and some of the objectives are roughly written (see p 4-7). I need your help in elaborating further following the instructions below. Please kindly note, the second part of this task, which is the actual research, ought to be written once the research proposal has been approved. Therefore, please don’t quote on Task 1 part 2 yet and concentrate only on Task 1 part 1 for this time being. I will let you know re part 2 shortly.
Many Thanks!
Rafal
APPROX. 1500 WORDS
TASK 1 ( PART 1) :
? Produce a detailed research proposal
? Clearly state your hypothesis or research question.
? Show the aim or aims of your research, which should be clearly linked to your hypothesis or research question.
? Contain the objectives of your research. These should be clearly follow on from your aims.
? Clearly explain the rationale (or reasons) for your research. This research rationale should show how the proposed research will aid your professional development. It should also be clearly linked to the initial background research summary.
? Contain a short analytical and well-referenced summary of your initial background research, with evidence of independent research using a wide range of sources of information.
? Explain the methodology that you plan to use for the primary research. Relevant ethical issues and resource requirements should be included.
? Contain a well-reasoned discussion justifying the methodology chosen for your research. This should demonstrate that the most suitable methodology for researching your hypothesis or research question has been chosen. It should also include a discussion about the advantages and disadvantages of your chosen research methods, compared to other possible methods.
? Have the research plan appended – including target dates, methods for monitoring, and contingency planning. The research plan should demonstrate evidence of thorough planning and good management of time and other resources and that what you plan to do is achievable within the time and other constraints.
? Have a bibliography appended – Harvard referencing style
TASK 1 (PART 2) – please ignore it for this time being
1
Carry out secondary and primary research into the approved research project, following the methodology agreed in your research proposal and plan.
2
Analyse the research results, draw conclusions, make recommendations and evaluate the methodology used in this assignment.
3
Write a 5,000 word research report, following the structure given below.
Structure of the Written Research Report
? Abstract – a summary of the report including key findings.
? Contents page – all sections and pages numbered consecutively, including appendices
? Acknowledgements – supervisor, people providing research data, & others who helped – PLEASE IGNORE
? Introduction – including aims and objectives, hypothesis, rationale and background.
? Literature review – written analytically and well-referenced.
? Methodology – include evaluation of the primary research methodology – e.g. what, why and problems encountered. Explain how you selected your research sample, the conduct & evaluation of the pilot study and how you ensured that you conducted research ethically
? Results of primary research – quantitative results in tables, charts, graphs and diagrams with comments and qualitative results appropriately summarised and interpreted.
? Analysis & discussion – explaining results, linking primary with secondary research.
? Conclusion – summary of key findings, based clearly on the results and linking back to the aims of the research.
? Recommendations – for future research and practical action, with justification.
? Evaluation – critical reflection and analysis of strengths and weaknesses of all aspects of the product and the process of the research project, including planning, objectives, difficulties and how this research has benefited your professional development.
Please note, this is research proposal, the title is: Business Development and Sales Benchmarking for "Brand Image" photographic studio
The actual research is part 2 of the work, however the proposal must be approved first. So we are working on the proposal only for this time being.