Broadcasting Essays and Research Papers

Instructions for Broadcasting College Essay Examples

Title: Communication and Broadcasting

  • Total Pages: 16
  • Words: 5070
  • Works Cited:10
  • Citation Style: APA
  • Document Type: Essay
Essay Instructions: Below is what I wrote as my proposal to my professor, so this should work as an outline as to what I am looking for. The paper needs to be 15 to 20 pages long, so I'm aiming for 16 pages. It needs to have 10 sources and in MLA format. I have also included under the proposal some different websites that can be used for research and sources for the paper. Not all the sources I include need to be used, however I think they maybe helpful. ONe of the broadcasters I think that would be good to use when discussing networks pushing personalities is Andersen Cooper, because CNN really did a lot of different ad campaigns with him (commercials and billboards).

Proposal: The research study I would like to perform for my independent study relates to both communications and television broadcasting. I would like to look at the problems that exist for television networks, such as CNN, ABC, and NBC, in increasing the interests and viewers of a particular target demographic for news programs. I would look in depth at the different solutions networks are using to increase ratings within a target demographic, such as pushing personalities, ad campaigns, and increased advertising for news programs. I will also make suggestions from a communication and public relations stand point that would be beneficial in marketing to a certain target demographic. The target demographic I will be examining will be between the ages of 18-34, which is younger than news’ traditional demographic of 25-54.
I plan to look at certain news programs among the different networks and view their ratings in the past versus their ratings more recently for the target demographics being examined. This will help me in determining if the ratings and viewers have increased or decreased. I will look at some of the concerns the networks maybe faced with, such as the target demographic not watching news programs as often as other demographics. I will also view the personalities that many of the networks are now pushing and look at whether the viewers are increasing or decreasing after the networks have the pushed the personalities. Suggestions will also be made that could help to improve the ad campaigns or the methods used to increase viewers watching news programs.
I plan to obtain this research through many of the network’s websites and other websites that are related to news programs and that disclose television ratings and number of viewers watching particular news programs. I will utilize my knowledge in public relations to make suggestions about the marketing and advertising strategies and to increase the number of viewers within the targeted demographic watching news programs.

Sources:
http://www.arbitron.com/home/content.stm
http://www.rtnda.org/
http://www.nielsenmedia.com/nc/portal/site/Public/
http://www.nab.org/AM/Template.cfm?Section=Home
http://www.poynter.org/

If you have any questions please do not hesitate to contact me. My email address is evolgrl78@hotmail.com and I check it throughout the day.

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Works Cited

Anchors and Reporters: Andersen Cooper. Cable News Network, CNN.com. 2007. http://www.cnn.com/CNN/anchors_reporters/cooper.anderson.html.

Archibald, Robert B.; Haulman, Clyde a.; Carlisle E. Moody, Jr. Quality, Price, Advertising, and Published Quality Ratings,. The Journal of Consumer Research, Vol. 9, No. 4 (Mar., 1983), pp. 347-356.

Digital.life Report. International Telecommunication Union Internet Report 2006. http://www.itu.int/osg/spu/publications/digitalife/docs/digital-life-web.pdf

Geisler, Jill. Russert on his career, his show and his podcast. RTNDA Notebook. 16 April 2007. http://www.poynter.org/column.asp?id=100&aid=121550.

Going Digital. International Telecommunication Union Internet Report 2006: digital.life. http://www.itu.int/osg/spu/publications/digitalife/goingdigital.html.

HDTV Channels. Web Articles. http://www.web-articles.info/e/a/title/HDTV -- Channels/.

Litan, Robert E., and Niskanen, William. Going Digital: A Guide to Policy in the Digital Age. 1998. Washington, D.C.: Brookings Institute Press.

Marketing Opportunities with NAB. National Association of Broadcasters 2007. http://www.nab.org/Content/NavigationMenu/AboutNAB/Advertising/Marketing_Opportunit.htm#1.

Nielsen Top TV Ratings. Nielsen Media Research. 2007. http://www.nielsenmedia.com/nc/portal/site/Public/menuitem.43afce2fac27e890311ba0a347a062a0/?show=%2FFilters%2FPublic%2Ftop_tv_ratings%2Fbroadcast_tv&vgnextoid=9e4df9669fa14010VgnVCM100000880a260aRCRD.

RTNDA Honors Christiane Amanpour of CNN with Prestigious Paul White Award. RTNDA. 17 Apr 2007. http://www.rtnda.org/news/2007/041707Amanpour.shtml.

RTNDA Celebrates Journalism Excellence. RTNDA. 16 Oct 2006. http://www.rtnda.org/news/2006/101606.shtml.

Papper, Bob, 2003 Local Television News Study of News Directors and the American Public. Washington, D.C.: RTNDF, the Foundation for Electronic Journalism, 2003. http://www.rtnda.org/ethics/2003survey.pdf.

Shedden, David. Early TV Anchors. Poynter online. 30 Mar 2007. http://www.poynter.org/content/content_view.asp?id=99440&sid=8.

Sreevivasan, Sree. The Changing Media Landscape. Sreetips.com. 2007. http://www.sreetips.com/landscape.html.

Survey of Online Commerce. The Economist, 10-16 May 1997. p. 11.

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Title: Rhetorical Analysis of the article I m sending

  • Total Pages: 4
  • Words: 975
  • Bibliography:2
  • Citation Style: MLA
  • Document Type: Research Paper
Essay Instructions: The paper has to be a rhetorical analysis of the source I'm providing, "Cross-media response to digital manipulation of still and moving images" by George Albert Gladney and Matthew C. Ehrlich from the Journal of Broadcasting & Electronic Media; Fall96, Vol.40 Issue 4, p428.

No first person at all here please, it's a rhetorical analysis on the quality of the paper/writing/material. When source material is used, please use the MLA format and ICE method-introduce, cite, explain when dealing with sources. If there is any way to properly use the words Ethos, Logos and Pathos in the essay once each (pick only two out of the three), that'd be a huge plus.
There are faxes for this order.

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Works Cited

Gladney, G.A., and M.C. Ehrlich. "Cross-Media Response to Digital Manipulation of Still and Moving Images." Journal of Broadcasting & Electronic Media. 40.4 (1996): 496-508. Print.
Gladney, G.A.. "Professors Communication & Journalism Department." University of Wyoming Faculty .

University of Wyoming, n.d. Web. 17 Mar 2012. .

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Title: program director duties in radio broadcasting

  • Total Pages: 4
  • Words: 1073
  • Sources:3
  • Citation Style: APA
  • Document Type: Essay
Essay Instructions: A research paper on the duties of a Program Director in radio broadcasting. Research sources may include: Interviews with Program Directors, internet articles,and trade magazines. The paper should include a job description, required education, daily duties, and how one can obtain this position in radio.

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References

Hall, C., Hall, B. (2000). This Business of Radio Programming. New York: St. Martin's

Press.

Paro, B. (2009). "What is a Radio Program Director" Music X-Press Magazine Retrieved

April 14, 2009 from:

http://www.associatedcontent.com/article/167808/what_is_a_ra

Stern, H. (1993). Private Parts. New York: Simon & Schuster.

Stern, H. (1995). Miss America. New York: Regan Books.

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Title: challenges face Director General BBC maintain Reithian tradition British public service broadcasting face technological change crises funding content Are lessons draw past

  • Total Pages: 10
  • Words: 2956
  • References:3
  • Citation Style: Harvard
  • Document Type: Research Paper
Essay Instructions: what challenges face the new Director-General of the BBC as he tries to maintain the Reithian tradition of British public service broadcasting in the face of technological change and crises of funding and content ? Are there any lessons he can draw on from the past?

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References

Feintuck, M., & Varney, M. (2006). Media Regulation, Public Interest And the Law. Edinburgh: Edinburgh University Press.

Kumar, S. (2009). The BBC and digital inclusion and participation Retrieved August 30th, 2012, from http://www.bbc.co.uk/blogs/aboutthebbc/2009/11/the-bbc-digital-inclusion-and.shtml

Moore, C. (2012). It's time the BBC learnt its lessons. Gulf Daily News Retrieved August 30th, 2012, from http://www.gulf-daily-news.com/NewsDetails.aspx?storyid=333146

The British Broadcasting Corporation. (2012). Jubilee coverage: BBC receives more than 2,000 complaints Retrieved August 30th 2012, from http://www.bbc.co.uk/news/entertainment-arts-18337851

Wayne, M. (2007). Failing the Public: The BBC, The War Game and Revisionist History A Reply to James Chapman. Journal of Contemporary History, 42(4), 627-637.

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