Essay Instructions: I need a four page (4) Value Chain Analysis with the following key points on each pany: Wal-Mart, Target, Sears/K-mart, and Costco
Include citations/references please.
Value Chain Analysis
Primary Activities:
Supply Chain Management - purchasing fuel,
energy & raw materials, inventory
management
Operations - production, assembly,
equipment, facilities, TQM
Distribution - packing, shipping, delivery,
dealer network, ordering
Sales & Marketing - sales force, advertising &
promotion, market research, dealer support
Service - assisting buyers, installation,
maintenance & repair, technical assistance,
buyer inquiries, plaints
Support Activities:
Product R&D, Technology and Systems
Development - product & process
improvements, equipment design, software
design, database, puterized support
systems
Human Resources Management - recruitment,
hiring, training, development, pensation
General Administration - general
management, accounting & finance, legal &
regulatory, safety & security, MIS, strategic
alliances, other overhead functions
(you can single space if you would like) =)
Thank you in advance,
Daniel Vega