The internal processes become more efficient because barriers in personal communication are broken down once the group is working towards the common purpose. Increasing cohesiveness in the group requires leadership that orients the objectives of group members more strongly towards the common purpose. This can be done a number of ways, including through individual and group task structure, the fostering of a common culture, the establishment of smooth communication systems and through providing structural reinforcement of behavioral norms.

Social Interaction

Social interaction impacts decision-making because it determines the degree to which the decisions orient the team members towards the common purpose. Strong social interaction should allow the group to have a greater degree of consensus in decisions. Attitudes about the team's objectives and the methods used to achieve those goals are reinforced by strong social interaction. Weak social interaction can leave some group members oriented towards their own individual goals,...
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