Ford Motor Company

Business Analysis Ford Motor Company

Ford Motor Company is 4th on Fortune 500 List and 4th on Global 500 List and is the 2nd largest auto manufacturer in the world. Ford Motor Company has the advantage of Ford Motor Credit however, due to Firestone tire recalls the prices are the lowest prices in years with cash reserves sunk to $4.1 billion and $13 billion on acquisitions with $3.5 billion to cover recall of tires. Ford Motor Company is Environmentally friendly including cleaner engine emissions and is presently working with environmental groups to clean the environment and is vested in solar power.

Ford Motor Company is focusing on cost reduction programs and is building smaller vehicles, which are more fuel efficient to balance its global portfolio and stay abreast of the worldwide shift in demand. While the company should be profitable, it will be a lower level of...
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