Yahoo!
A Critical Analysis
Yahoo! History
Problem Areas for Yahoo
Search Engine Industry Review
Yahoo! In the Light of Porter's Theory
Threat of New Entrants
Threat of Substitutes
Bargaining Power of Suppliers
Bargaining Power of Customer
Competition in the Industry
Strategic Plans of Yahoo!
Financials
Yahoo! Stakeholders & Other Strategic Partners
Strategic Challenges
Strategy Implementation
Realign the focus of Employees without layoffs
Improve the Algorithm
Apply the Algorithm
Redeploy the Advertising Network
Expand the Ad Network
The Implementation of Outside Publishers
Yahoo! is one of the pioneers of what virtual internet world looks like today. Incorporated with the sole objective of providing internet service to both end-users and businesses, Yahoo! has transformed into more than that. It was founded by David Filo and Jerry Yang in 1995. Since then Yahoo! has enjoyed the status of market leader for several years. However with introduction of Google and tough competition from organizations...
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