Automotive Industry

Current automotive market

Current market make up of the global automotive industry:

Impact on the American economy

Not so long ago, the death knell of General Motors was being sounded by many economists. However, GM has rebounded, largely thanks to its international presence, particularly in Indian, China and Russia. "General Motors [has] appeared to regain its one-time perch as the world's largest automaker. With 2011 sales of more than 9 million vehicles, it soared past Toyota, which plunged from first to fourth...as well as Volkswagen" (Eisenstein 2012). GM's sales dominate developing world nations, which shows a great deal of promise for sustained growth given that these nations' middle class populations are expanding and there are high levels of aspirational consumption. Many families have never owned cars and now desire to make their first purchase. The international market could prove more important for all Detroit car manufacturers than the...
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