Marketing Protection from a Potential Bird Flu Pandemic

A popular saying is that it 'is an ill wind that blows nobody good.' This means that even something as dire as the looking threat of a bird flu pandemic has the ability to increase demand for manufactures of a vaccine -- or in this case, a facemask that when used in combination with duct tape provides limited protection against catching the dreaded bird flu.

The threat if a bird flue pandemic cannot be minimized. It is not simply paranoid individuals who fear the flu -- news sources such as CNN and the BBC warn of an outbreak. "Bird flu has swept through poultry and wild birds in Asia since 2003. It has killed huge numbers of birds and led to more than 60 human deaths," reported the BBC. ("Bird Flu Could Kill 150 Million People," 2005) The flu is very easily...
[ View Full Essay]