e., planning, organizing and controlling); b) behavioural approach (focuses on the role of the individual, his needs and desires; every individual is different, hence they should be approached appropriately); c) management science (the efficient, sometimes mathematical approach, solving problems); d) systems approach (designing a precise system made up of the most important management components that precisely fit the specific sports genre); and e) contingency approach (this works on the assumption that "there is no single beat way to manage"; the manager is flexible and is able to adjust where there are variances in the organization) (Watt, 116-117).

In conclusion, the literature clearly shows -- through myriad examples and formats -- that managing in the sports or exercise genre employs the same strategies and disciplines as those used in the business world. Whether in the UK or the U.S., the four components of management remain the same, and indeed the organizing...
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