Maximising market share rather than shareholder value may be a critical decision for management, but the right one in the long run. Do you agree or disagree with this statement?

Market share is the term used for the dominance of the company in the market, or simply the size of the customer base. Some companies have small base in the regional markets, while some are international. In either case the importance of retaining the market cannot be overstated. The loss of customers would immediately translate to loss for the company and thus it will be driven out of the market. So market share is the basis for the company's profit and enhancing value. While the stock holders and share holders and those having interest in the company have priority in protecting their assets and stake in the company -- the question if market share or stake holder value is to...
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