These plans must also be communicated in as simple a way as possible. People are more likely to remember the steps they need to take when these are presented in a clear, easy to remember style. A summary of the contingency handbook should therefore be displayed prominently around the workplace at all times. In this way, a combination of written and oral communication during pre-crisis training underscores oral communication during the crisis itself.

During the recovery period after the crisis, communication helps to mitigate future crisis events. Once again, trust is the key to success for such communication. This trust is most effectively established prior to a crisis situation. If the crisis was handled effectively and calmly via communication, post-crisis communication and trust should not present any problems.

Post-crisis communication should then entail an examination and assessment of the crisis that occurred. This assessment is measured against the existing contingency...
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