In response, the leader may decide to institute an employee stock plan that links shareholder value with long-term rewards for its employees so that they can share in the benefits of growth and appreciate the connection between their individual performance and the retailer's performance (Boulgarides and Cohen, 2001). This is an involvement tactic which comes from the leader's reward power. In this instance, ownership through stock has a good chance of success because people have a tendency to work and fight much harder for things that they own (Boulgarides and Cohen, 2001).

The last example is an organization that wants to become more socially responsible. It would like its workers to contribute to this effort and the leader has asked the employees to join the company's Make a Difference program as a volunteer, explaining why it is important to give back to the community. This is an enlistment tactic. Because...
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