As a result the revenue generated from the business is mainly in the form of commission for them. In case of the web sites operated by United Airlines themselves, the services are owned by them and therefore, the revenue is direct. (Abdollahi & Leimstoll, 2011)

Another model used is the advertising business model. According to this model, the UAL provides advertisement to the companies. These companies then broadcast the advertisements on their website. According to this model, the revenue is commission based and the commission is based on the contract. (Abdollahi & Leimstoll, 2011)

The aforementioned business models can be used together. The advertisement model would work as an attracting force that increases the flow of the customers whereas the brokerage model will be applied to the websites that are either company owned or third party operated. (Abdollahi & Leimstoll, 2011)

System Development Life Cycle

System development life cycle (SDLC)...
[ View Full Essay]