All of these attributes together fuel a high level of mastery of their jobs, a critical element in job satisfaction (Sull, 2007). Finally the aspects of personal and work outcomes, which include high internal work motivation, high satisfaction with work and low turn-over indicate that BMW employees have found competency in their work. The reliance on transformational leadership techniques in terms creates a sense of purpose throughout the company. When combined, competency, mastery and purpose serve as a very effectiveness catalyst for BMW to continually grow and renew itself through learning and a commitment to change over time.

Discuss the attributes of organizational creativity that are fostered at BMW.

The attributes of organizational creativity that are nurtured within BMW include a high level of cross-department collaboration as shown in the willingness to work through the audits of production quality weekly, in addition to the commitment on the part of senior...
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