An additional negative aspect can occur when a seemingly green product really isn't, in the long run.

As an example, one of the most successful 'green' vehicles is the Toyota Prius. The hybrid Prius has become the status symbol for all of those wishing to flaunt their environmental conscience. However, the vehicle isn't nearly as eco-friendly as the Green Marketing campaigns lead consumers to believe. The nickel metal hydride battery the Prius uses is the primary culprit. The nickel is mined in Sudbury, Ontario, smelted nearby, shipped to Wales to be refined, then sent to China to be processed into nickel foam. From there, it goes to Japan to become a battery, before it's placed into a car and shipped to its final destination, like the U.S. The global transportation of the manufacture of the battery uses a lot of fossil fuel. Goodwin cites CNW Marketing as noting the combined...
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