Cultural Differences With Spain

In June 2001, the United States and Spain signed a declaration celebrating their "traditional relations." The declaration pledged, among others, to strengthen the economic and financial cooperation between Spain and the United States.

Since then, more businesses based in the United States have opened offices in various locations in Spain. Manufacturing giant SC Johnson & Son Inc. And New Jersey-based pharmaceutical company Schering-Plough both have offices in Madrid. SDRC, a software-company based in Ohio, has offices in Madrid (Spain-U.S. Chamber of Commerce).

More and more, the United States is recognizing Spain's growing financial and economic role in Europe and Latin America.

Despite a shared history and increased economic cooperation, the United States and Spain have distinct cultures and customs. An understanding of these cultural boundaries can be invaluable to American companies doing business in Spain. This paper looks at the key cultural differences and their ramifications...
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