Economics

The study includes an analysis of market structures. The paper discusses the market type which Amazon operates in and the effects on their business of the market structure. Amazon is operating in an oligopoly market structure which is discussed in the study.

The role that the market plays in an economy is a crucial aspect of how businesses make their strategies and perform. There are different kinds of market structures; there are competitive markets, oligopolies and monopolies. In a competitive market the market has many sellers and buyers who are trading the same products which make the each seller and buyer a price taker. In such competitive markets each seller and buyer has to accept the predetermined price of the good. The cost is determined by the willingness of the buyers to pay for a product and the seller to sell the product. Another significant characteristic of a competitive...
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