MOTHER'S DAY AND THE "HALLMARK" IMAGE OF MOM

Think about Mother's Day and the "Hallmark" image of Mom. Look at cards, ads, etc. And be specific - how does the idealized mother appear? What are the stereotypes? Expectations?

Mother's Day and the "Hallmark" image of Mom

Mother's Day and the "Hallmark" image of Mom

This is a day celebrated worldwide to recognize maternal bands, motherhood and the contributions made by mothers in the society. This day is been widely celebrated to make mothers feel appreciated for the role they play in molding and caring for the family. Celebrations for the contributions made by mothers are accentuated by the increasing volumes of cards and advertisement messages. These messages go to the extent of depicting the mother as a hero to the society undertaking duties to an extreme otherwise inconceivable (Arendell & Terry, 2000).

With the change in times, celebrations for mother's...
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