Corporate Social Responsibility (CSR). It puts light on the history of Corporate Social Responsibility (CSR). It also discusses the approaches for the implementation of Corporate Social Responsibility (CSR) and also the benefits of its implementation. This paper also seeks to understand the principles and priorities of Corporate Social Responsibility (CSR) and puts light on its future as well.

In the business era the responsibility of the organizations has been to make a profit and to maximize shareholder wealth. The goal of shareholder wealth maximization has been the underlying motivating factors for most the decisions taken by the organizations. The above mentioned goals were considered as the driving force of many organizations historically but now the situation has changed. In the past era the organizations have been exposed to a number of responsibilities in relation to their environment, society and community. This new responsibility or driving force of the organizations is...
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