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Essay Instructions: I need an industry analysis of the NETFLIX company. Any financial numbers please use numbers from 2012. NO INTRODUCTION or CONCLUSION needed.The additional information I uploaded should help. The 5 forces should be at least 3 pages and the other roman numerals can be one page. Pleases don't copy anything specifically from the additional information

5 FORCES REFERENCE http://www.investopedia.com/features/industryhandbook/porter.asp

i. Industry drivers
ii. Five forces ( Bargaining Power of suppliers, Threat of Substitutions,Bargaining Power of buyers, Threat of new entrants, Competitive rivalry within the industry)
iii. Changes to the industry structure and competitive environment
iv. Existing rivals competitive capabilities analysis
v. Key success factors
vi. Make sure you provide specific and clearly stated opportunities and threats from your analysis.

Essay Instructions: The essay is to be on the uploaded Netflix Case Study. Below are the directions on how the essay must be written and formatted. Also included is the number of words required for each section.

MARGINS: ALL Margins are to be one inch; not larger or smaller than one inch
FONT: Times New Roman Size 12
WORDS: Maximum # of WORDS: 1100 (The word count cannot be less than 1100 words)
PAGES: Minimum # of Pages: 4 (roughly 275 words per page)
REFERENCES: Research / Information from Wikipedia cannot be used. The only external research / information authorized for use is from the three chapters uploaded

Please do not label each section.

Identify the Key Issues (150 words)
? ?What?s happening here right now??
? What are the issues that the firm faces within the context of the case?
o In many cases there are issues that involve more than one business function.
? For example, are there marketing issues, management issues, organizational issues, competitive issues, financial issues, etc.?
o Why do think the case is being written right now?
o This section briefly identifies the key issue(s) and describes how you will come up with your solution.

Identify (2) Internal Strengths; Explain why the strengths are strengths (175 words)
? What is the firm doing well internally?
? Why is it doing these things well?
? And more importantly how do the strengths of the firm tie to marketing theory and concepts?
? What lead to the success of the firm in the past (or present)?

Identify (2) Internal Weaknesses (175 words)
? What is the firm doing poorly internally?
? Why is it doing these things poorly?
? What lead to these poor tactics?
? How do the weaknesses contradict ?good? marketing theory and concepts?

Identify (2) External Opportunities; Explain why the opportunity is an opportunity (175 words)
? What is going on in the firm?s external environment that the firm can use to its advantage?
o For example ? if you are analyzing a case on McDonald?s an external opportunity might be the fact that the Adkins Diet has run its course and people are eating carbs again. These are not strategies.

Identify (2) External Threats (175 words)
? What is going on in the firm?s external environment that the firm needs to defend against?
? Analyze competitors. Competition is certainly one external threat. Maybe government regulation
? Possibly the taste of the target market is another.
o For example ? if you are analyzing a case on Amtrak, one major threat is the growth of Southwest airlines and cheap, national air travel.

Strategies (250 words ? Reference the information from the three chapters provided)
? Read the chapters provided and come up with a detailed strategy
? Based on the previous sections what do you recommend that the firm should do now?
o Be specific as possible. General strategies like ?sell more products? are a gimme and add little to your analysis. You have to think deep here.
? How can the firm use its strengths to take advantage of external issues?
? How might the firm have to defend itself against threats?
? How can the firm shore up weaknesses?
? Again, think of yourself as someone hired to help this firm. What do you tell them and why? What are the risks and short/long term implications of what you suggest?

Essay Instructions: Undergrad Business Strategy Class

Company to write about is Netflix.

Assignment:
Working with your new blue ocean industry, develop your four actions framework to gain new insight. Complete the Eliminate-Reduce-Raise-Create Grid. What are the focus, divergence, and compelling tagline? What sustainability methods will be used?
This is not a business plan, as we have not been discussing a business plan in this course; it is a strategy plan. Incorporate previous week's work but do not copy/paste; that will be too long. Just incorporate main points. The new information for this week will be the main focus. As you develop this part you can bring in information from the previous weeks.
You will need to create a "final strategy plan" of your Blue Ocean Strategy (this is NOT a business plan). Incorporate all the previous week's work into one plan. Include a cover page and table of contents. Include any charts or graphs you deem necessary with changes as necessary and add this week's task.
Minimum 5 pages (not counting cover page, table of contents, and references), APA format.

Here is some of the assignments I have had to give you an idea of what the previous work was.

Week 5 Assn:
Identify a red ocean industry and analyze it with the 6 paths framework strategy to conceive new market space for a specific company. Next, align your strategy with the big picture to create a blue ocean. You will need to include a canvas strategy. Use charts and tables as appropriate.

Week 6 Assn:
Identify the three tiers of your noncustomers, buyer utility map and experience cycle; uncover blocks to buyer utility to design the correct sequence. Be sure to utilize the additional readings to help with this (Sequence of Blue Ocean Strategy). Include buyer utility map

Week 7 Assn:
Continue with your discussion company and identify its four hurdles and characteristics of limitations. Include the three E Principles of Fair Process

Feel free to use more sources, if need be. And I would prefer most of them to be online sources.

Thanks for all your help!

Essay Instructions: Read the attached article Company Case Netflix and answer the following questions. Each question and its answer alone:
1. As completly as possible, sketch the value chain for Netflix from the production of content to viewr.
2. How do horizental and vertical conflict impact Netflix?
3. How does Netflix add value for customers through distribution functions?
4. What threats does Netflix face in the future?
5. Will Netflix be successful in the long term? Why or Why not?
***Answer each question with its answer alone...