Cosmetics Exports to Japan Cosmetics Term Paper

The internal measures refer to improving the quality of the human resource management, hiring specialized workforce and developing and implementing marketing strategies, such as advertising, logistics and promotional strategies. Measures related to the Japanese market environment refer to Gaillie's compliance with the import laws and acts and getting passed the cultural barriers.

A useful recommendation regards the particular features of the Asian market. As such, the American exporters have to conduct extensive studies in order to identify, understand and relate to the forces that drive the Japanese market and the demand for American cosmetic products.

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Focus on Japan, the World's Second Largest Economy!, U.S. Commercial Service, 2001-2007, http://www.buyusa.gov/japan/en/mom.html, last accessed on November 19, 2007

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Handbook for Industrial Products Import Regulations, JETRO, March 2006, retrieved at http://www.jetro.go.jp/en/market/regulations/pdf/industrial-e.pdfon November 19, 2007

Focus on Japan, the World's Second Largest Economy!, U.S. Commercial Service, 2001-2007

Japan - Economy, Japan Guide, 1996-2007

Handbook for Industrial Products Import Regulations, JETRO, March 2006….....