(Southwest Airlines Corporation) The employees are always put first at Southwest Airlines, and according to the CEO Herb Kelleher, who was responsible for founding the company Southwest Airlines, the philosophy that employees come first is deeply embedded in the psyche of the company, and if the employees of the company are happy and contented and fully satisfied with their work, then they will most definitely take better care of the

By the turn of the century, though, these low-costs carriers had become profitable or at least had significantly reduced their losses due in large part to concomitant increases by major carriers that were increasing their prices in response to decreasing yields and higher energy prices (Doganis 2001). By and large, passenger traffic across the board increased significantly prior to September 11, 2001 and all signs indicated it was continue to

American Airlines/U.S. Airways merger issues In January 2012 U.S. Airways Group, the parent company of U.S. airways, expressed interest in acquiring AMR Corporation, American Airlines parent company. This merger would add 1.5 billion dollars in revenue reduce competition in various cities and create one of the largest airlines in aviation history. For shareholders and workers this is a great thing. Some of the benefits are more destinations, more flights and the

Learning Journal In the second week, we decided to carry out a marketing audit assignment for Singapore Airlines. The members were requested to carry out a research on the basic information as well as background on the company and the airlines industry in general. The Areas to look at: competitors; services; suppliers; new product offerings; market process; how the company get its new customers as well as maintain the existing ones;the

Learning Journal Weekly Research Journal Meeting Records Week 1 Overview & Introduction Our group decided to analyze Singapore Airlines Limited. One of the aspects of Singapore Airlines that we found interesting and that first attracted members of our team was their green initiative. The airlines industry is highly competitive and green, sustainable operations are usually not the least expensive alternatives for a thriving airline. Singapore Airlines is an early adopter of

South Africa Trade Global companies that are sited in South Africa exult about the county's numerous commercial advantages including an idyll bases for exporting products internationally, low labor costs, and excellent infrastructure. According to Jim Myers, president of the American Chamber of Commerce in South Africa, almost 50% of its members are representatives of Fortune 500 companies and over 90% of these companies have pointers in southern Africa, sub-Saharan Africa, and all