Internet Research Project Using Google.Com, The Search Term Paper

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Internet Research Project Using Google.com, the search for "accounting education" resulted in about 27,000 hits. One, http://accountingeducation.com/index.cfm, is an "information filter" for academic accounting. This portal-type web site contains information on worldwide accounting news, reviews of recent accounting and finance texts, lists of accounting jobs available, and academic positions available which relate to accounting, a database of worldwide accounting and finance conferences and schooling, and a database of accounting journals and publications. It also includes numerous pages of links to just about any kind of accounting information imaginable, and an extensive library of accounting white papers, journal articles, and other accounting information for the public. Visitors can register for the free "Double Entries" newswire newsletter, and a search function that allows visitors to search specific areas of the site for detailed accounting related information. The home page also features a "book of the week," with a new book reviewed each week, and a community forum where members can discuss accounting problems...

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The site is based in the United Kingdom, and does a good job of pulling together a large amount of accounting information that is useful and educational.
Another hit, Business.com, results in a sub-listing of accounting education related links. There are seven "featured" listings, which supposedly advertisers have spent more for to position themselves at the top of the page. These are followed by forty-two links which represent just about anything to do with accounting education, from schools which offer accounting classes, to accounting textbooks available on eBay. The page also includes links to other topics of interest, and a bar of advertisements on the right, which closely resemble the ads that run on Google.com on the right. There is also a search function which allows visitors to search the entire Business.com site for information, or confine their search only to the accounting education information.

The search of the phrase ACCOUNTING EDUCATION on Google.com resulted in 2,520,000 hits. The first hit was accountingeductaion.com, which was previously summarized. Another hit was…

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The search of the phrase ACCOUNTING EDUCATION on Google.com resulted in 2,520,000 hits. The first hit was accountingeductaion.com, which was previously summarized. Another hit was http://www.accounting-education.com/,which is very similar to the previous link, but not the same one. This site includes information on quarterly CPA exams which the student or CPA can print and complete, and then send to the company for grading. The site also includes information on the products the company offers, contact information, frequently asked questions about their services, an area where the current tests can be downloaded, and an order page where products can be ordered and paid for online. Orders can be completed online, by a toll-free 800 number, by fax, or by mail. The different CPA exams that the company provides are from the Journal of Accountancy, Strategic Finance, and Practical Accountant, and they offer exams for the last nine quarters. The company which operates the web site is located in Greensboro, NC.

Another hit is the Henry B. Tippie College of Business at the University of Iowa's accounting program. http://www.biz.uiowa.edu/accounting/outreach/mcglad.html. The site includes information on the program, and a listing of the college board members. There is also a link to a web cast from November 2002, which highlights recent accounting scandals. The home page also contains a short history of the program, and upcoming seminars and events. There are links to the mission of the department, working papers for students and professors, information on the Sidney G. Winter Lecture Series, (which is outdated, it occurred in September 2002), and educational resources which include links to other accounting information and agencies, and a featured question which a professor answers.

These two different searches provided such different results because of the way search engines work. The phrase with quotes around it searched for those two specific words together on the site, while the phrase without quotes simply searched for each word somewhere in the site. Therefore, there were many more results of the single words, rather than the phrase.


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